This checklist guides the salesperson through the essential steps to effectively follow up after attending a networking event, ensuring that relationships are nurtured and opportunities are maximized.
Go through the list of contacts collected during the networking event to familiarize yourself with each individual.
Categorize contacts based on their relevance to your business, such as potential clients, partners, or industry influencers.
Create personalized follow-up messages tailored to each contact, mentioning specific topics discussed during the networking event.
Dispatch the personalized follow-up emails to each contact in a timely manner, ideally within 48 hours after the event.
Propose meetings or calls with key contacts who showed significant interest or alignment with your offerings.
Input all relevant contact information into the CRM system to ensure proper tracking and future engagement.
Create reminders in your calendar or CRM to follow up with contacts who may need more time to consider your proposal.
Reflect on the success of the networking event and identify areas for improvement for future events.