This checklist is designed to ensure effective distribution of sales content across various channels to maximize reach and engagement with potential customers.
Define the specific demographics and characteristics of the audience who will receive the content.
Choose the platforms (social media, email, website, etc.) where the content will be shared.
Determine the optimal times and dates for distributing the content for maximum visibility.
Draft compelling and concise messages to accompany the content on each platform.
Design or gather any images, videos, or infographics that will enhance the content being distributed.
Ensure that all content adheres to brand guidelines and legal compliance.
Track metrics such as clicks, shares, and comments to assess audience engagement.
Gather feedback from team members and audience responses to improve future content distribution.
Review the performance data to evaluate the effectiveness of the content distribution strategy.