This checklist is designed to guide sales teams in effectively managing and optimizing their sales territories to enhance productivity and sales performance.
Identify and outline the geographical areas or segments that each sales representative will cover.
Review past sales performance data to understand which areas are underperforming or have potential for growth.
Assign sales representatives to specific territories based on their strengths, past performance, and market potential.
Establish specific sales goals for each territory, ensuring that they are measurable and achievable.
Create detailed action plans for each territory outlining strategies for engagement, promotion, and sales tactics.
Establish a routine to assess territory performance and make adjustments based on market changes and sales effectiveness.
Ensure all sales representatives receive the necessary training and resources to succeed in their assigned territories.
Set up KPIs and metrics to track the success of the sales efforts in each territory, reviewing them regularly.